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Business Partner


Our long-standing and cross-sector sales expertise is our guarantee for implementing, tracking and optimising jointly defined sales concepts for our customers. The perfect mix of profitability and customer relationship management is the top priority.

Our distribution channels

The right distribution channel is crucial for a successful market presence. We work with you to identify the right channels for your products and support you in entering and expanding them. Thanks to our industry expertise, we are perfectly networked to open up the market for you.

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Photo specialist retailers

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CE specialist market/trade

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Food retail

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Paper / office / stationery

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DIY / hardware stores

Field service

Our experienced sales force represents your company and your interests in the desired sales channels and with selected customers. Our many years of experience and our extensive network guarantee fast and quality customer contact. Your specifications and goals are the focus here.

The following services can be booked as part of this service package:

  • Advisory function incl. presentation of new products at the point of sale
  • Space acquisition on the basis of the agreed measures
  • Promotion planning and implementation
  • Secondary placement and special placement campaigns
  • Annual talks and condition negotiations at business level
  • Market analysis, competitive comparison, potential analysis and success control
  • Budget and advertising subsidy planning
  • National and international trade fair visits

Key Account Management

Our key account managers are at your side in a responsible and solutions-centric manner to achieve your economic goals and your strategy with your customers. Many years of experience and our extensive network are the tools that quickly and easily open the doors to key strategic customers for you.

The following services can be booked as part of this service package:

  • Steering of the sales and marketing strategy in the respective sales channels
  • Planning and implementation of appropriate measures and product ranges to match the sales concept
  • Communication interface between you and the customers
  • Analysis and evaluations for success control including performance audit
  • Forecasting and budget planning in joint consultation
  • Comprehensive and solutions-centric advice
  • Contract and condition negotiations
  • National and international trade fair visits

Amazon Vendor

The service portfolio as a value-added distributor includes competences in static retail as well as an agency model for the Amazon online marketplace. We offer the opportunity to establish your brand in the Amazon Vendor Programme. In the vendor programme, Amazon becomes the owner of the goods and sells them via its own platform. This is the main difference to the Seller programme, where you would act as a marketplace trader.

With a marketing concept individually tailored to your brand, we place your brand on Amazon and increase its presence through SEO, advertising and participation in Deal Events. This is possible on the German marketplace, but also on other marketplaces in the EU. You can book the individual service modules very flexibly and also selectively. Benefit from our expertise and our tools!

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Basic package including logistics

  • Listing of ASINs including content and images
  • Logistics from Hama to the Amazon warehouse
  • Warehousing and forecasting
  • Order and invoice processing
  • Monthly coordination dates
  • Monthly reporting
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ASIN support

  • Case management
  • Monitoring of assessments and Q&As
  • Content maintenance
  • Cross-selling opportunities
  • Initiation of Born-2-Run offers
  • Creation of self-service coupons
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Amazon Marketing

Are you interested in becoming an Amazon Vendor? Also benefit from our service for Amazon Marketing .